Put your logo on an athlete.
Bid on a spot, they wear it on race day.
Athletes taking bids
Whoever holds a spot when bidding closes wears it on race day.
How it works
Three steps, start to race day.
- Believe in someoneEvery athlete here is chasing something hard and putting their own body on the line to fund it. Read their story. Turn them around. Find the one you want to see cross the line.
- Back themBid for a spot on their body: chest, back or a sleeve. Your logo is on them from the moment you hold it, and stays while nobody outbids you. If someone does, every dollar comes back to you.
- Be there on race dayThey race with you on them: at the start line, in the photographs, in every post afterwards. We verify the race-day photos ourselves, to the highest standard, and email them to you. If for any reason the athlete cannot take part in the event, the brand gets a full refund.
Outbid means a full refund. If another brand takes your spot before bidding closes, you get every cent back — no fees deducted. You only stay paid if you are still wearing the spot on race day.